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Consultants Cite Some Organizations Doing Well

Monday, March 2, 2009

The Society for the Advancement of Consulting® (SAC®) asked its global membership to evaluate the current organizations doing more than merely surviving. Here is a representative sampling.

Dr. Maynard Brusman is a consulting psychologist and executive coach and president of Working Resources, a strategic talent management firm in San Francisco, California., He specializes in executive selection, executive coaching, career coaching, and leadership development for developing emotionally intelligent leaders and lawyers. He offers a few insights:

"While many businesses are struggling during our current recession, a few US companies from health care to low cost retail stores seem to be fairly resilient. Possible examples of such companies might be discount retailers, such as Kohl's and Wal-Mart, online coupon providers, and others helping consumers reduce expenses and save money.

"Just like there is a clear distinction between water resistant and waterproof, certain companies like McDonalds, Phillip Morris International, the toy and pet industries, and movie theaters seem to be recession-resistant. However, they are not recession proof.

"I consult with professional service firms including law and accountancy firms. So far, my accounting firm clients seem to be doing OK, but some law firms are not thriving. A number of associates are being laid off from law firms.

I am seeing an uptick in clients seeking career coaching and help with stress management to better cope with financial distress and job loss."

Alan Weiss, PhD, CEO of SAC, notes that the film industry is having a banner year, analogous to past tough times. "In the depression, people would spend a nickel they didn't have to escape to the movies. Do-it-yourself products and services of all kinds are doing well, and Internet sales are doing far better than normal street retail sales. The airlines and airports are taking a beating, but Amtrak is running full trains, especially on the Northeast Corridor, which is very profitable. Repair services are thriving where people are deciding to retain and not to replace possessions. Pawnshops are doing a landmark business."

For consultants and others who have flexibility in their marketing and services, this time, like all times, can be highly favorable if people intelligently seek clients and customers.

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